Your Situation
Customers keep you in business and to keep your customers, a
business needs to understand their expectations and level of
satisfaction with your products and services. How well do you
know what your customers think and even say about you? Today's
competitive marketplace requires every organization to listen to the
voice of its customers.
Our Recommendation
Seeking customer feedback on a regular
basis is a priceless strategy to provide you with:
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Valuable input for both short-term and
long-term decision-making. |
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Critical operational and strategic
insights that affect growth and profitability. |
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Establish trust in critical
relationships that help you better serve current and future
customers. |
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Suggestions to earn customer
satisfaction and loyalty for a competitive advantage. |
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Factors that influence customer’s
decision to do business with you and even recommend you to
others! |
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"What gets measured, gets
treasured." Brian Lee, CSP |
The Solution
Since 1991, Inspiring Solutions (IS)
has specialized in customer service, leadership development and
strategic planning. As a part of these initiatives, we help our
clients understand and meet their customers’ expectations, which
include their employees, prospective and current customers. We are
committed to help you obtain the most valuable information with the
highest response rate (our current average is 57%).
Unlike many marketing and consulting
companies that administer a standard questionnaire for its clients,
Inspiring Solutions customizes the assessment process to
obtain the most beneficial information to help you grow your
business and implement strategies to achieve maximum satisfaction
from both customers and/or employees. We offer the following
solutions:
1. Customer
Satisfaction & Expectation Survey – online or paper
survey distributed to learn what factors influenced their choice to
do business with your company, evaluate the importance and
satisfaction of the products and services you provide, and/or obtain
suggestions to enhance their satisfaction.
2. Focus
Group – by survey, phone or face-to-face with current
and/or prospective customers to assess current knowledge and/or test
future changes to the business, products or services.
3. Employee
Satisfaction & Expectation Survey – online or paper
survey distributed to all employees to learn what factors influenced
their choice to work for your company, evaluate the importance and
satisfaction of the working environment, and obtain suggestions to
enhance their productivity.
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The customer
perceives service in his or her own terms. |
Your Investment
As your partner with this process, we will involve you in each phase
to the extent you desire and feel most comfortable. The factors
impacting the cost of our services depend upon our responsibilities
in three separate phases:
PHASE ONE –
Design. We confirm objectives and use of the data to be
obtained and write the questions for the research with the help of
key person(s) within the organization.
PHASE TWO –
Administration. This phase involves the distribution of
the surveys and/or announcement to the target group of their
involvement in the process. This phase could include any of the
following steps:
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Photocopying letters and surveys.
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Purchasing any incentives (i.e. money,
gift certificates, prize for a drawing).
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Assembling a mass mailing, with would
include self-addressed stamped envelopes returned to Inspiring Solutions.
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In the case of an online survey,
creating and testing a web-based survey and sending out email links.
PHASE THREE –
Compilation and Presentation. We gather and organize the
data per the target group(s) identified. The summary and detailed
report is presented in a variety of formats such as paper, online,
through a conference call or in face-to-face meetings.
1. Expectation Survey (Customer or
Employee) – per survey distributed cost is based upon both the
number of questions and number of groups in the final report.
2. Paper or Online – You are
responsible for supplying IS with the phone numbers of the target
group(s), envelopes and mailing labels in the case of paper surveys
and emails in the case of online surveys. There is no extra charge
for the use of an online survey. In addition to the cost of any
“incentive” you offer, there is a per survey cost for administering
paper surveys to include the cost of labor, postage, follow-up phone
calls, etc.
3. Face-to-Face Meetings –
Beyond the presentation of the final report which is included in the
survey price, there may be other additional meetings for focus
group(s), employee/management feedback meetings or strategic
planning.
To
complete the full-service aspect of customer feedback, we have
partnered with Primo Solutions, LLC a full service Mystery
Shopping company, providing quality follow-up and follow-through
measurement tools to evaluate your sales, customer service, and
other front line team members.
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Primo Solutions
provides the following secret shopping evaluation methods:
- On
site: Recorded or Unrecorded
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Telephone Call: Recorded or Unrecorded
- Website
Analysis
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